Privacy Policy

At Aquatic Diagnostics Limited ("ADL") we are committed to protecting the privacy of our clients and website visitors. Our relationship with you is valuable and we understand the importance you place on the privacy and security of information which personally identifies you. In that respect, and whether you are a first time visitor to our web site or a regular user, we take your privacy seriously. Please read the following in order to learn more about our privacy policy and our information gathering and dissemination practices.

ADL may collect personally identifiable information when you register with us and when you use our services. We ask you for personal data only when it is needed to provide services you have enquired about or asked us to provide or to respond to your requests for information. You do not need to provide us with personal data simply to browse our site except on sections of the site we have asked you to register with us. ADL uses this information in order to customise the content you see on our pages, to fulfil your request for certain information, products and services, to communicate with you generally and to contact you about new services, products, updates and events.


2. What information do we collect?
We will collect information from you in the following circumstances:

  • Registration
    Some areas of our web site require you to be registered with us prior to certain information or services being made available. We use this information to provide you with the service or information you have requested or to answer your queries.

  • Optional Information
    We may request optional information from you on our registration forms for example on your business and business interests. We request this optional information eg to provide more tailored products and services to you and so that we may understand our users better (eg through internal research, data analysis, market research and product research). If we request this additional information from you we will identify it as optional.

  • Surveys
    From time to time we may offer users the option of participating in surveys. Participation is entirely optional. Any specific information you provide during the course of a survey is kept confidential and used by us in order to conduct research or improve our services. We will only publish aggregated results.

  • Information from Other Sources
    In the normal course of our business we may check some of the information you provide to us against third party databases to confirm that it is accurate.

  • Cookies
    Some areas of the ADL website use cookies so that we can serve you better. [For example, we set cookies to maintain the open menus as you move between pages.] These are used only when you are on the web site. You can refuse cookies by turning them off on your web browser and you do not need to have cookies turned on to successfully use the site.

  • Website Usage Data
    With or without cookies, our website keeps track of usage data, such as the source address that the page request is coming from (i.e. your IP address, domain name), date and time of the page request, the referring website (if any) and other parameters in the URL (eg search criteria). We use this data to better understand website usage so we know what areas of our websites users prefer. This information is stored in log files and is used for aggregated and statistical reporting but is not attributed to you as an individual.

  • Security
    We use security safeguards to protect information from unauthorised access and misuse. We use the most accurate and current information you provide in order to process your request.

3. What information do we share?
There are times when we may require to share the information we learn from you with other parties. We do not sell or rent this information to others but will send personally identifiable information about you to other companies or people in the following situations:

  • Agents
    ADL may share your information with professional advisors, strategic partners, survey and research organisations and other individuals and organisations whom we use to perform functions in certain situations on our behalf. Examples of these functions include providing marketing assistance by data analysis, handling credit card transactions and following up on enquiries (including by phone, e-mail, post or fax). These agents have access to the personal information required in order to perform their functions but may not use it for any other purpose

  • Compliance with law
    We will release personal information where we are required to do so by law or by any regulations and other rules (including professional and auditing requirements) to which we are subject.

  • Consent
    Other than in the above situations you will receive notice from us when your personal information might go to third parties and you will have the opportunity to decide not to share that information.

4. Changes to Privacy Policy
We may edit this policy from time to time. If we make any substantial changes we will notify you by posting a prominent announcement on our web pages.


5. Questions or suggestions
If you have any questions or suggestions regarding this policy, have any concerns about our practices or believe we are not properly adhering to our privacy policy, please contact us at Aquatic Diagnostics Limited, Institute of Aquaculture, Universityof Stirling, Stirling FK9 4LA. If at any time you wish us to remove your personal details from our database please contact Dr Alexandra Adams in writing or e-mail us at This e-mail address is being protected from spam bots, you need JavaScript enabled to view it .